Inside sales programs
Inside sales programs for call-led B2B selling: outbound program design, discovery frameworks, objection handling and CRM discipline.
Inside sales programs, in plain terms.
Inside sales is selling by phone, video and email. A program that holds up has an outbound plan with a daily call log, a discovery call with a time box, a CRM that reports the same way every week, and written answers to the objections that come up most.
In the field's own terms.
Practice
- Outbound prospecting program design
- SDR playbook design
- Time-boxed discovery calls
- Lead qualification and ICP match logged in the CRM
- Objection banks for discovery and proposal stages
- CRM hygiene and lead-status governance
- Sales activity management and call logs
- Call blitz cadence
What the work covered
- A six-stage sales process from technology assessment to continuous optimization, with one named owner at each stage
- An outbound B2B prospecting program for a multi-store retail network, run on daily call logs and a weekly funnel review
The deliverable.
A call plan people can follow, a CRM that reports the same way every week, and written answers to the objections that come up most.
No surprises.
What is a discovery call?+
A time-boxed first call that qualifies a lead on budget, authority, need and timeline. The six-step process runs a discovery of 15 to 20 minutes and decides on the call whether to go further.
What makes a CRM report reliable?+
Every lead has a status from a short fixed list, every status change has an owner and a date, and the weekly funnel review reads the same fields each time.
Tell us the bottleneck.
We’ll show you the machine.
A call plan people can follow, a CRM that reports the same way every week, and written answers to the objections that come up most.