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Industry 01 · Retail

Retail consulting

Multi-unit retail operations across wireless and consumer electronics: AT&T and T-Mobile authorized retail and Apple-certified locations. The work runs from the sales floor to the district.

What it is

Retail consulting, in plain terms.

Multi-unit retail consulting treats each store as a system: the traffic it receives, how many visitors become customers, what each customer adds, and what the manager does every week to move the result. The work is to set goals from real traffic, give managers a readout they can keep up with, and coach to one written model.

The practice

In the field's own terms.

Practice

  • Multi-unit retail operations
  • Store P&L management
  • Quota allocation and goal modeling
  • Sales coaching and feedback delivery
  • Frontline training program design
  • Incentive compensation design
  • Point-of-purchase merchandising
  • Field rollout and change management

What the work covered

  • 96 T-Mobile authorized retail locations
  • 23 Apple-certified locations
What a client gets

The deliverable.

Goals set by the traffic each store receives, a weekly readout managers can keep up, and coaching that follows one written model.

Credentials

  • T-Mobile authorized retail: Quarterly MVP (three times) and A-Player Award, 2021
  • AT&T National Authorized Retailer of the Year, 2015 and 2016
Common questions

No surprises.

What does a retail consultant do for a multi-unit business?+

A retail consultant looks at how each location runs, from goal setting and store P&L to coaching, training and merchandising, then writes the routines that make a good store repeatable. In wireless and consumer electronics that means goals set by store traffic, a weekly readout for managers and one written coaching model.

What retail experience is behind this work?+

AT&T authorized retail from 2002 to 2019, including regional leadership of Apple-certified locations, and T-Mobile authorized retail from 2019 to 2021 across 96 stores.

Fit Call · $249 · 60 to 90 minutes

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Goals set by the traffic each store receives, a weekly readout managers can keep up, and coaching that follows one written model.

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